White Fern is a small but mighty team, and continuing to grow as we seek the best designers and WordPress developers to work with.
In 2016, after working with well known creative agencies in Seattle and New York, founder Teague Nelson left the agency world to help start what would today become Owl Mountain Capital.
The premise of Owl Mountain is to invest in web property operators, and to build a stable portfolio of online business investments. As one of the founders and early members of Owl Mountain, Teague helped lay the groundwork for the company’s understanding, evaluating, and becoming a great investment partner for successful online business operators.
While still involved with Owl Mountain, White Fern has given Teague the opportunity to work with individual clients to develop meaningful brands and web presence. White Fern represents a continuation of the client design work Teague was doing early on in his career as a freelance web designer, and has evolved to become a sophisticated and growing design group in its own right.
Previously known as Measured UX, White Fern has become our new name. The company was rebranded in 2019.
The name comes from the Pacific Northwest, where Teague grew up surrounded by the lush green forests of Washington State. Ferns are an abundant and essential support of the forest ecosystem. Other plants and animals rely to the ferns symbiotically for the shade and water they collect.
White Fern in this same way seeks to be a cornerstone support in the business ecosystem, and provide the resources great brands and companies need to grow and thrive.